5 content marketing ideas for a dental surgery

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I had a filling last week and whilst staring miserably into the lamp as the dentist did his work, I started thinking about content marketing ideas for a dentist. Thinking as a patient and also as an online marketeer – what cool content would I be interested in seeing and what would also attract me to going to that particular dental surgery for treatment. Read More

8 tips to save money on web hosting

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Reliable and fast web hosting is absolutely essential for a successful online business, but it doesn’t have to cost the earth. I’m a bit of a tight bugger and over the years I’ve picked up a few little tricks to save a few quid on hosting.. and it doesn’t mean running an old UNIX box in your loft like that chap in the picture. Read More

5 tricks to grab a good domain name on the cheap

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It can be a real challenge to find a good quality unregistered domain name nowadays, especially if you’re looking to register both a .com and a .co.uk. Most of the good ones you can think of will already be in use or they’ve been registered by a dodgy domain squatter and are being auctioned for a hefty price tag. Don’t worry though, there’s still some really good names out there, it just takes a bit longer to find them. Read More

Mick’s Garage beats Halfords with a 30 second Youtube video

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A motorist kindly relieved my girlfriend of the glass in her wing mirror over the weekend. There wasn’t any damage to the actual wing mirror, it was just the glass that had been smashed. Naturally, any problems relating to my girlfriend’s car quickly becomes one of my problems. No worries I thought, it’s just a bit of glass. I’ll just find the replacement part online and stick it in. job done! Read More

6 tips to improve your bounce rate

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A “bounce” is when a user visits your site and doesn’t click through to any other pages on the site. They just bounce in and bounce straight out again. Ideally you want your bounce rate to be low as this signals users like yout content and they’re happy to click around the site to view more of it. However, this is also a tricky metric to measure user performance on as in some cases a high bounce rate is not necessarily a signal of bad usability, but extremely good usability. Read More

Matt Cutts confirms above the fold update on 6th February

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There’s been a lot of chatter on the boards over the past week or two about a possible Google update rolling through. Site owners have been reporting some considerable traffic dips and sporadic search ranking fluctuations. It was pretty obvious that Google was up to something with an algorithm tweak, but nobody knew exactly what. Matt Cutts put an end to the speculation with this Read More

7 stupid twitter mistakes to avoid

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Twitter is a brilliant way to communicate with friends, customers and business contacts. The only problem is.. twitter also makes it really easy to make an absolute tit out of yourself on the internet in-front of friends, customers and business associates. These rules are mine.. they will hopefully help you get followers, not annoy people and not piss-off any Iranian revolutionaries. Read More

6 places to get free stock photos for your site

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Buying stock photography from sites like iStock or Stocksy can get really expensive, really quickly. Especially if you’re blogging regularly with WordPress and you need to use a featured image on your posts. Luckily, there’s some really cool sites that offer stock photos completely free to use for both businesses and personal sites. Some of them are just as good as iStock – if not better. Read More

7 big fat reasons why you shouldn’t use a pirated WordPress theme

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Ahoy there me hearties. So, you’ve found a really good looking WordPress theme on themeforest and you want it, but whilst searching around you find a site offering the same theme for free? They’ll probably offer you a download link from a dodgy site like nowdownload.ch, tusfiles.net or mirrorcreater.net. I know it’s really tempting to save yourself about £50 on a theme and download a pirated copy for free, but think again. It may cost you more than you think in the long run. Read More